You have probably noticed the “Ads by Google” label that appears with ads on your site. AdSense display this label because they want users to have an awareness and understanding of the ads they see online and where they come from.
As more and more advertisers use rich media ad formats, such as Flash and interactive ads, AdSense want to provide the same benefit to users for those ad formats. So today they’re starting to add the “Ads by Google” message to rich media ads in a way that’s unobtrusive to the ad creative and your site, but as user-friendly as our current “Ads by Google” notices on other ad formats.
You’ll soon notice a small “i” (for “information”) icon overlay in the bottom right-hand corner of these ads, which will expand when the user hovers over it. This was specially designed for rich media ads. This new message will appear on ads created by AdWords advertisers, and will show up on your website’s standard AdSense ad units.

Just like before, users who click on the “Ads by Google” label will be taken …

Google AdSense has a new feature that enable you to integrate your AdSense account with Google Analytics.
For a couple months ago, this feature only available for certain publisher, make a date with data in Google Analytics.
Today, they are happy to announce that this feature is now available to all publishers, Analytics integration for all.
By integrating your AdSense account with a new or existing Analytics account, you’ll have access to in-depth reports about user activity on your site. In addition to the wealth of metrics already available in Analytics such as unique visitors and visitor language, you’ll now have access to granular reports that break down AdSense performance both by page and by referring site. Armed with this new data about user behavior, you’ll be able to make more informed decisions on how to improve the user experience on your site and optimize your AdSense units to increase your revenue potential.

You can discover how useful (and fun) new data can be:

Discover untapped markets. Use the geographies report to determine which regions are under-represented in your site’s user base. Optimize your site’s …